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Make every conversation count

Empower every agent. Improve every outcome. Increase every conversation’s value, with MaxContact’s AI-powered Customer Engagement platform built for commercial impact.

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client stories

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Deploying AI Agents in Debt Collection Playbook

Maximise efficiency whilst preserving the people relationships that drive long-term recovery success.

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  • AI can reduce operational expenses by up to 40%
  • Payment plan acceptance rates between 50-80%
  • 95% AI containment rates

Modern AI doesn’t just automate – it optimises. By analysing payment patterns, communication history, and demographic data, AI systems can predict the optimal time, channel, and approach for each individual debtor. This data-driven personalisation moves beyond generic strategies to tailored engagement that increases response rates significantly.

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Scripting Templates to Help you Deal with Difficult Customers

We understand it takes time to write scripts, which is why we’ve created this guide. Download for free to discover helpful templates.

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With pressures such as the cost of living crisis continuing to impact customers, it’s inevitable that contact centres will be forced to field more calls from angry, emotional and distressed customers.

Strong agent support systems, and empathetic management, are essential. Training is important. But perhaps most crucial of all is the role of technology.

Creating and adapting conversation scripts that demonstrate empathy, understanding and a real desire to help can mollify emotional customers and make life considerably easier for stretched employees.

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2025/26 UK Contact Centre KPI Benchmarking Insights Report

A comprehensive benchmark of key contact centre metrics and insights, providing the context needed to set realistic, competitive performance targets.

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  • 41% of contact centres say meeting KPIs is harder than last year
  • 1 in 3 teams report declining customer patience and rising workload
  • Top performing contact centres outperform the UK average by 25–40% across multiple KPIs

If you’re planning targets, resource, or deciding where to invest for 2026, this report gives you the clarity you need.

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client stories

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Case Study
Redwood Group Triples Revenue with Automated Dialling

Redwood Group needed to replace their manual dialling processes with an automated solution that could support their ambitious growth targets. They partnered with MaxContact to implement a comprehensive dialler system.

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Redwood Group is a B2B services company operating through their subsidiary EasiPay, focusing exclusively on business-to-business solutions across multiple sectors. The company offers a comprehensive range of services including utilities, merchant services for card payment facilities, cash advance products, water, broadband, and waste management solutions.

Redwood needed to replace their manual dialling processes with an automated solution that could support their ambitious growth targets across multiple departments. After experiencing inefficiencies with handset phones and manual processes, they partnered with MaxContact to implement a comprehensive dialler system across their utilities, merchant services, and customer support operations.

The partnership delivered transformational results, including over a 400% increase in productivity, contact rates jumping from 14-16% to 50-60%, and unprecedented deal volumes that broke records. Most importantly, Redwood Group gained the scalable foundation needed to expand their team across multiple international offices.

Case Study
We Finance Any Car: Smarter Dialler, Better Sales

We Finance Any Car, an online car finance brokerage, needed a reliable contact centre solution that could scale with their rapid growth. They also needed support and accountability that their previous provider had failed to deliver.

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We Finance Any Car, an online car finance brokerage, needed a reliable contact centre solution that could scale with their rapid growth. They also needed support and accountability that their previous provider had failed to deliver. We Finance Any Car partnered with MaxContact to implement a robust dialler system that would maximise sales agents’ outputs and improve lead contact rates. The success of this partnership demonstrates that the right contact centre technology, backed by genuine support and expertise, can transform growing businesses that need to scale confidently. Most importantly, We Finance Any Car gained the reliability they needed to focus on what they do best—helping customers secure vehicle finance.

We Finance Any Car is an online car and van finance brokerage that launched in January 2021. Since inception, the company has experienced remarkable growth, expanding from a three-person startup to a team of approximately 25 agents across multiple offices.

The business model is straightforward yet effective: customers seeking vehicle finance through channels like Google, Facebook and TikTok submit applications, which We Finance Any Car either qualifies immediately or uses to help customers find suitable vehicles through dealer partnerships.

Case Study
Honey Group - Foundation for future growth

Estate planning and wealth management experts, Honey Group, were frustrated as their previous system couldn’t keep up with increased data volumes resulting in CRM integration issues and an overall lack of efficiency that impacted productivity. MaxContact’s solution has provided them with the scalability and agility they need to succeed now, and in the future.

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Revenue Generation
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Estate planning and wealth management experts, Honey Group, were frustrated as their previous system couldn’t keep up with increased data volumes resulting in CRM integration issues and an overall lack of efficiency that impacted productivity. MaxContact’s solution has provided them with the scalability and agility they need to succeed now, and in the future.

Honey Group replaced a fragmented contact centre setup with a single, integrated MaxContact platform to support rapid growth and deliver sharper commercial performance.

The new solution eliminated CRM friction, improved data flow and introduced omnichannel capabilities that connect every customer touchpoint.

It also brough conversation analytics driven quality assurance into daily use, giving managers visibility of every call, every conversation and every opportunity to improve.

The result: clearer operational oversight, more efficient coaching and measurable improvements in conversion and process efficiency.

FREQUENTLY ASKED QUESTIONS

Frequently asked questions ordered by popularity. Remember that if the visitor has not committed to the call to action, they may still have questions (doubts) that can be answered.

Can we build different contact strategies for different customer segments?

Yes. MaxContact allows you to create segment-specific contact strategies with custom prioritisation, routing rules, channel preferences, and timing logic. Deliver personalised contact experiences at scale whilst maintaining operational efficiency and compliance.

Does MaxContact work for both B2C and B2B contact strategies?

Absolutely. MaxContact supports complex contact strategies across both B2C and B2B operations. Whether you're managing high-volume consumer campaigns or targeted enterprise outreach, our platform adapts to your specific contact strategy requirements whilst maintaining consistent execution.

Can we test different contact strategies before full rollout?

Yes. MaxContact supports A/B testing within campaigns, allowing you to test different contact timings, prioritisation rules, and channel approaches. Analytics show which strategies perform best, enabling data-backed decisions before scaling successful approaches across your entire operation.

How does MaxContact eliminate cherry-picking behaviour?

MaxContact's intelligent routing and prioritisation ensures every lead gets contacted systematically based on conversion potential—not agent preference. Skills-based routing matches customers with the best-suited agent automatically, whilst managers gain visibility into contact patterns and can enforce consistent execution across the team.

What is a contact strategy and why does it matter?

A contact strategy is a systematic approach to customer outreach that defines who to contact, when, how, and through which channel. It matters because businesses with strategic contact approaches consistently outperform those relying on ad-hoc activity or individual agent intuition. MaxContact helps you build, execute, and optimise contact strategies that deliver repeatable results.

Can customers make payments outside business hours?

Yes. Our automated payment IVR operates 24/7, allowing customers to self-serve and make payments at any time. This reduces missed payments, improves cash flow, and decreases the burden on your agents.