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Find out how our innovative partners work with MaxContact to improve customer engagement and grow their businesses.
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client stories
Discover how organisations across industries are transforming customer engagement with MaxContact. From boosting productivity to delivering exceptional experiences, these stories showcase the measurable results and lasting impact our platform creates - powered by AI, backed by people who care.




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client stories

InDebted: 30% Productivity Gain with MaxContact
Our partnership with InDebted is an example of AI working hand-in-hand with humans, a combination we will see more of in the future. Since their AI Agent joined the team, InDebted’s contact centre productivity grew by 30% and resolution rate by 12%.
Our partnership with InDebted is an example of AI working hand-in-hand with humans, a combination we will see more of in the future. Since their AI Agent joined the team, InDebted’s contact centre productivity grew by 30% and resolution rate by 12%.
Creating space for humans to focus their time and efforts where it’s most needed is one of the greatest values AI can bring to contact centres.
InDebted is a fintech startup revolutionising debt collection by helping customers boost their financial fitness. Their product uses empathetic digital messaging and offers self-serve options which makes it easy for customers to resolve their accounts. Since its launch in 2016, InDebted has helped over 250,000 customers with a 98% customer satisfaction.
When COVID-19 hit, InDebted saw a spike in the need for debt repayment support. When reaching out to customers, the team realised they were spending most of their time guiding customers on tasks that were fully enabled through self-serve. InDebted was looking for a way to continue supporting customers to self-serve their enquiries and payments while creating the space for their call centre team to help with the trickier enquiries. They wanted a solution that was smarter than an Interactive Voice Response (IVR), could provide great customer experience and deliver on their call deflection goals.

Quitline Victoria Boosts Engagement with AI Outreach
An automated AI agent is helping Quitline Victoria re-engage with smokers, proving that technology can be a powerful tool in public health initiatives.
In Australia, 21,000 people die every year from smoking-related diseases. Quitline Victoria is looking to improve this statistic.
Quitline offers trained counsellors to help and support those who want to quit smoking. Studies show Quitline dramatically increases a person’s chances of stopping smoking. Quitline is a phone-based service and so engagement is an incredibly important metric. The more people that interact with Quitline, the more impact counsellors can have. That’s why Quitline was intrigued by our AI Agents ability to call people at scale with conversational AI.
Completion rates and re-engagement with the Quitline programme have increased since using AI Agent. With AI Agents, Quitline sees answer rates of 62%, completion rates of 18% and re-engagement rates of 10%. Here is the story of how Quitline is helping people quit smoking with us.

How Sydney Local Health District Transformed Patient Care with AI-Driven Rostering
SWSLHD’s adoption of an automated rostering system is a prime example of how technology can optimise human-centric operations. By streamlining staff management, the health district saw a significant reduction in administrative time and a substantial decrease in reliance on costly agency staff.
South Western Sydney Local Health District (SWSLHD) is a major healthcare provider in New South Wales, Australia. It’s responsible for the health services of over one million people, operating seven hospitals and a number of other health facilities. The district is known for its diverse population and its commitment to providing high-quality, patient-centered care. SWSLHD plays a critical role in the community, addressing a wide range of health needs from primary care to complex surgical procedures.
SWSLHD’s adoption of an automated rostering system is a prime example of how technology can optimise human-centric operations. By streamlining staff management, the health district saw a significant reduction in administrative time and a substantial decrease in reliance on costly agency staff.
This shift allowed SWSLHD to reallocate resources and empower its clinical staff, ensuring they could focus their valuable time and expertise on what matters most: delivering high-quality patient care.

Redwood Group Triples Revenue with Automated Dialling
Redwood Group needed to replace their manual dialling processes with an automated solution that could support their ambitious growth targets. They partnered with MaxContact to implement a comprehensive dialler system.
Redwood Group is a B2B services company operating through their subsidiary EasiPay, focusing exclusively on business-to-business solutions across multiple sectors. The company offers a comprehensive range of services including utilities, merchant services for card payment facilities, cash advance products, water, broadband, and waste management solutions.
Redwood needed to replace their manual dialling processes with an automated solution that could support their ambitious growth targets across multiple departments. After experiencing inefficiencies with handset phones and manual processes, they partnered with MaxContact to implement a comprehensive dialler system across their utilities, merchant services, and customer support operations.
The partnership delivered transformational results, including over a 400% increase in productivity, contact rates jumping from 14-16% to 50-60%, and unprecedented deal volumes that broke records. Most importantly, Redwood Group gained the scalable foundation needed to expand their team across multiple international offices.

We Finance Any Car: Smarter Dialler, Better Sales
We Finance Any Car, an online car finance brokerage, needed a reliable contact centre solution that could scale with their rapid growth. They also needed support and accountability that their previous provider had failed to deliver.
We Finance Any Car, an online car finance brokerage, needed a reliable contact centre solution that could scale with their rapid growth. They also needed support and accountability that their previous provider had failed to deliver. We Finance Any Car partnered with MaxContact to implement a robust dialler system that would maximise sales agents’ outputs and improve lead contact rates. The success of this partnership demonstrates that the right contact centre technology, backed by genuine support and expertise, can transform growing businesses that need to scale confidently. Most importantly, We Finance Any Car gained the reliability they needed to focus on what they do best—helping customers secure vehicle finance.
We Finance Any Car is an online car and van finance brokerage that launched in January 2021. Since inception, the company has experienced remarkable growth, expanding from a three-person startup to a team of approximately 25 agents across multiple offices.
The business model is straightforward yet effective: customers seeking vehicle finance through channels like Google, Facebook and TikTok submit applications, which We Finance Any Car either qualifies immediately or uses to help customers find suitable vehicles through dealer partnerships.

Honey Group - Foundation for future growth
Estate planning and wealth management experts, Honey Group, were frustrated as their previous system couldn’t keep up with increased data volumes resulting in CRM integration issues and an overall lack of efficiency that impacted productivity. MaxContact’s solution has provided them with the scalability and agility they need to succeed now, and in the future.
Estate planning and wealth management experts, Honey Group, were frustrated as their previous system couldn’t keep up with increased data volumes resulting in CRM integration issues and an overall lack of efficiency that impacted productivity. MaxContact’s solution has provided them with the scalability and agility they need to succeed now, and in the future.
Honey Group replaced a fragmented contact centre setup with a single, integrated MaxContact platform to support rapid growth and deliver sharper commercial performance.
The new solution eliminated CRM friction, improved data flow and introduced omnichannel capabilities that connect every customer touchpoint.
It also brough conversation analytics driven quality assurance into daily use, giving managers visibility of every call, every conversation and every opportunity to improve.
The result: clearer operational oversight, more efficient coaching and measurable improvements in conversion and process efficiency.